Social Cause Campaign

Evaluate the role of design and visual communication in addressing social issues affecting our world. Designed to demonstrate how design can participate in the marketplace of ideas, and explore how design can create action and facilitate social change through problem-solving.

For this social cause campaign, I chose to address issues surrounding overconsumption and detrimental environmental effects stemmed by the fashion industry. Through brand elements, imagery, and 2D, 3D, and 4D series’, I attempt to educate viewers on the realities of fast-fashion, and provide guidance on how to shop minimally and sustainably.

Graphic Design II